Max E.Wed, Dec 8, 2021 7:26 PM
Ubisoft Launches NFT: Tezos Price Explodes
This year, non-fungible tokens (NFTs) are all the rage. In addition to digital works of art, NFT games such as Sorare or Axie Infinity have come into focus. More and more large game manufacturers are therefore also dealing with NFT. Now there is positive news from Ubisoft.
Ubisoft Incorporates NFT
As one of the first large game manufacturers, Ubisoft has already dealt with blockchain technology in recent years and has also supported startups in this area. After two years of supporting blockchain startups and closely monitoring the crypto gaming industry, Ubisoft has decided to step into the crypto space. The well-known video game publisher and the maker of Assassin's Creed and Just Dance recently introduced the Ubisoft Quartz platform, with which players can earn and buy in-game items that are tokenized as NFT on the Tezos blockchain.
The first game to be supported by this platform will be the PC version of Tom Clancy's Ghost Recon Breakpoint, the newest online game in the long-running shooter series and one of the most popular Ubisoft projects. The beta release of Ubisoft Quartz is scheduled for December 9.
"Ubisoft Quartz is the first building block in our ambitious vision to create a true metaverse," said Nicolas Pouard, VP of Ubisoft Strategic Innovation Lab, in a press release. "And it cannot be brought to life without overcoming the initial limitations of blockchain for gaming, including scalability and power consumption."
This brings the Metaverse concept into the focus of numerous companies. After Ubisoft, numerous other game manufacturers are likely to want to incorporate NFT as well. In general, play-to-earn games seem to be growing in popularity.
Tezos Course Rises Enormously
Most recently, the rates of cryptocurrencies such as Decentraland (MANA) or The Sandbox (SAND) had already gone through the roof after the Facebook group had renamed itself "Meta".
A similar scenario is currently occurring with the cryptocurrency Tezos (XTZ). After it was revealed that Ubisoft would be the first major video game publisher to create in-game NFTs and start by implementing Ubisoft NFTs on the Tezos blockchain, the native Tezos XTZ coin is up 28% in the last 24 hours. The token is currently trading at $5.44. Other reasons for the growth are the fact that the project is aimed at creating an environmentally friendly blockchain platform, as well as increasing revenues from transactions and protocols in the Tezos network.
Of course, it remains to be seen whether the price increase, as in the case of Decentraland or The Sandbox, will continue over several weeks or whether this is only a small upward spike. A partnership with one of the largest video game manufacturers in the world could lead to long-term positive results for Tezos.